A week after Facebook announced a slew of new plugins, apis and features at it's annual F8 conference ( see here for my notes), some interesting concepts and use cases have started to come out.
Microsoft Docs.com
Docs.com makes it easy for one to discover, create and share documents on Facebook. The Facepile implementation right below the sign up button removes a lot of hesitation for new signups and enables customers to see friends who have already signed up to use the service. This is a great way for unknown brands or relatively new products to entice customers to move forward.
Levi Social Shopping
Levi's is one of the first major brands to integrate Facebook's social plugin into their online shop, turning it into a social shopping experience. When you click on "Friend's store" you see items sorted by most number of likes, over time these would probably be sorted by your friends' preferences. I also like the interesting experiment with showing birthdays on the page - not sure how that would be my preference but I certainly like their approach to trying out all aspects of the data they can retrieve.
Typepad's "Connect your Blog to Facebook" Integration
Connect your blog with Facebook fan base using the new "Like" widget. You can add Facebook's "Like" widget to your Blog sidebar and connect with your fan base on Facebook. As soon as you complete the connection process, it also creates an automatic admin page so you can manage your fans and publish stories to your fans' News Feeds etc..
There are a slew of other facebook plugin implementations including CNN.com, Yelp, ImDB and others but apps have yet to hit critical mass to offer personalized recommendations - I expect in the next few months we'll see a large number of such implementations.
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